MKT 350 Marketing Principles: Find Statistics and Online Resources

Access to a variety of U.S. census data and government surveys. Locate statistics for your community, county, the state or beyond. Includes data on age, population, race, income, the economy, education, family make-up, health and more.

Site for accessing a multitude of statistical data kept by a multitude of government agencies. Search by format, agency and more.

The United States Census Bureau is a premier source of data on population, economy, employment, families and living arrangements, education, health, income/poverty and housing in the U.S.

Data by sector including manufacturing, construction, service, retail, wholesale and more.

Part of the Wisconsin Department of Administration, this site provides demographic information for Wisconsin.

From the University of Michigan, this site includes Index of Customer Sentiment and Index of Consumer Expectations.

Often quoted reports on American social and demographic trends, politics, religion, technology, and global issues. Numerous surveys/reports on Hispanic/Latino population in the U.S.

Searchable database of vintage TV commercials

Searchable database of vintage radio advertisements

Database of recent TV, print, and audio advertisements as well as other media