MKT 375 Marketing Research: Websites

Access to a variety of U.S. census data and government surveys. Locate statistics for your community, county, the state or beyond. Includes data on age, population, race, income, the economy, education, family make-up, health and more.

Access to U.S. census data and statistics, maps and data and statistics from a wide variety of federal agencies.

The United States Census Bureau is a premier source of data on population, economy, employment, families and living arrangements, education, health, income/poverty and housing in the U.S.

Data by sector including manufacturing, construction, service, retail, wholesale and more.

Part of the Wisconsin Department of Administration, this site provides demographic information for Wisconsin.

Available every 5 years. The economic census serves as the foundation for the measurement of U.S. businesses,

Lectures, short quality videos for startups and tools to get the job done. Developed by the Kauffman Foundation "to help entrepreneurs grow great ideas." (From website)

Information on all aspects of starting a business.

Non-profit association of volunteers with extensive business experience mentoring new business owners.

List of market research studies and their cost. Very limited free content. Resources section offers ebooks and white papers free with registration.

From the University of Michigan, this site includes Index of Customer Sentiment and Index of Consumer Expectations.

Claritas evaluates market segments. Includes zip code look up. Limited free content.

From Esri, this site provides limited free segmentation data. Includes income, age and population density data.