BA 790 Corporate Strategy and Decision Making: Introduction

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(Guide creator: Teresa Grimm.  Currently maintained by Jamie Kellner.)

Quick Links

Students taking BA 790 Corporate Strategy and Decision Making, this guide is for you.  Use the top tabs to move to areas on:

• Company Info
• Financial Data
• Industry News & Trends
• Citing & Writing

When you select a company to research, make things easier on yourself.  Select a company that meets these criteria:

• Public company (also known as publicly traded company)
• Parent company rather than subsidiary
• Headquarters in the United States.

Having a problem selecting a company? 

• Consider selecting a company mentioned in your text or readings.
• Review business news to identify companies that are mentioned frequently.
• Select a company whose services or products you use regularly or dream of using. (Keep criteria above in mind.)