LibGuides: BA 750 Applied Marketing Management: Customer Surveys

PsycTESTS

Don't let the "psyc" in PsycTESTS throw you off. This library provided database features a variety of sample surveys and other data gathering tools used in marketing and business. Limit your search to Full Text to retrieve results with surveys and other assessments attached.

PsycTESTS (ProQuest) This link opens in a new window
Psychological tests, measures, scales, surveys and other assessments used in psychology, business, education and other social science fields. Complete downloadable tests, mostly drawn from peer-reviewed journals or books, are included for many of the entries. Copies of standardized tests available commercially are not offered although administrative information is included.

SurveyMonkey

Marketing Survey Templates (SurveyMonkey)
SurveyMonkey offers a variety of free customer surveys templates. Use theirs or develop your own.

Surveys

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