Skip to Main Content
It looks like you're using Internet Explorer 11 or older. This website works best with modern browsers such as the latest versions of Chrome, Firefox, Safari, and Edge. If you continue with this browser, you may see unexpected results.

BA 750 Applied Marketing Management: Customer Surveys

Covers where to locate demographic information, trends, statistics and other information vital to marketers.


Don't let the "psyc" in PsycTESTS throw you off.  This library provided database features a variety of sample surveys and other data gathering tools used in marketing and business. Limit your search to Full Text to retrieve results with surveys and other assessments attached. 



John Esch Library | Lakeland University | W3718 South Drive | Plymouth, WI 53073 | (920) 565-1038 ext. 2420